Thursday, October 09, 2008

Unit 1: Information failure: Electronic cigarettes

The BBC reports rising sales of electronic cigarettes

http://news.bbc.co.uk/1/hi/video_and_audio/7658334.stm

a) What is the information failure in the electronic cigarette market?
b) Does this represent asymmetric information in the market?
c) What is the outcome in the free market of this informatio failure?
d) What actions could government take to reduce/eliminate the market failure?

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