Wednesday, September 07, 2011

Unit 2: Information failure resolved?

Interesting posts from Sky news and the BBC explaining how McDonald's is now offering the calorie content of its meals

a) What is the information failure in the market?
b) From the evidence in the video and your own knowledge, what do you think the likely effect of Mcdonald's stating the calorie content of its meals will be?
c) What other actions could the government take to reduce the market failure asociated with fast food? Do you think these measures are likely to be more or less effective than the calorie information?

No comments: